Do you actually know how your peers would describe you if asked by a recruiter…or a new VP?

Most clients I ask don’t know the answer…which is kinda risky.

I don’t do 360 focals with clients  anymore – it takes time, and tends to bug the person whose being asked, but if you can’t answer how your peers would describe you, you could be exposed.


What works well is a simple email to 6-9 colleagues just asking:”what 3 words best describe me?”

Let ’em know you’re doing a quick survey to check your ‘keepin it real’, or whatever low-key phrase fits. Just make sure to include a good organisational spread, especially the Key Influencers on your career progress.

Then you’ll have your answer…and what to focus on, to build your personal brand for when the next recruiter asks.